Your ultimate leverage in business
Imagine having a single employee that could help you:
- Get noticed in a crowded market
- Earn trust from complete strangers
- Always charge a premium
- Create loyal customers who become lifelong super fans
- Streamline all of your marketing
- Develop a strategic advantage over the competition
That'd be a pretty sweet employee!
Now imagine they work for you 24/7, 365 days a year.
... and they only get better with age! 👴🏼
How much would you have to compensate someone like this?
$100k/yr?
$200k/yr?
$300k/yr?
Is there even a limit?
What if your BRAND could do all of the above?
Your brand is the ultimate form of leverage in business.
It's your entire reputation.
It's what keeps customers knocking on the door.
... and it works for you while you sleep!
So why is it that you've only invested pennies into it?
What would happen if you invested even just a quarter of a full time employee into it?
Food for thought 😃
– Charles
Song of the day
PUNK TACTICS by Joey Valence & Brae
Are you ready to finally take things to the next level? A few small tweaks in the way you articulate your value could be all it takes. Whether that means going from $500k to $1mm ... or $50mm to $100mm.
I'd love to help you see what's possible.