"The audience comes last. I'm not making it for them, I'm making it for me. It turns out that when you truly make something for yourself, you're doing the best thing you possibly can for the audience." — Rick Rubin

I think ol’ Rick is onto something here.

But I think he’s leaving out a key piece of the puzzle…

Perhaps Rick himself, and others like Rick, are actually ‘the audience’.

What if by simply creating what we want...

We are creating what others like us need.

What do you think?

– Charles

P.S. — Here’s the full Rick Rubin interview I pulled that quote from.

Song of the day
It’s Tricky by Run–DMC