Recording an album

Back in 2014 my band was due to record our second full length album.

We had signed to an indie label and were starting to think about who we would get to produce it.

The label gave us around $50k to play with.

We were talking closely with two producers.

We had previously worked with one of the producers on our first album, fostering a close relationship and an effective working rapport that led to a fruitful collaboration, which really put us on the map as a band.

The other producer, who was just starting in production, was an amazing guitarist and composer with a significant reputation from playing in a big band, and was referred to us by the label.

We got along really well with both producers, who each also had strong track records, making the decision between the two a challenge.

So we figured why not get the best of both worlds and ask them to “co-produce”.

The idea was to bring these two greats together and they’d be like two peas in a pod…

... right?

Wrong.

It was the most excruciating experience imaginable— exactly how you don’t want a big creative project like this to go.

The initial meeting went well, but when we all got in the studio and started working, it was a constant uphill battle.

Both producers had entirely different visions of what success looked like.

They each had completely different approaches and expectations.

And as a result, they were constantly stepping on each others toes.

The whole experience was quite frustrating for everyone involved:

Them, us, the label — everyone… and there was no one to blame except for us.

But somehow, we ultimately made it through and finished and (somewhat reluctantly) released the album.

Luckily it didn’t totally tank.

But, now, listening back, I can’t help but wonder what it would’ve been like if we had just worked with one of them — and instead focused on one clear vision … instead of muddying it up with so many people speaking into the direction.

Looking back, it was clear example of how bringing together multiple talented people with strong visions doesn’t always produce the best outcome.

There has to be some serious alignment, structure, and mutual understanding as to how important decisions get made.

From now on I’m committed to keeping creative teams as small and as focused as possible, because this is what will produce the best outcomes.

– Charles

Song of the day
Travel By Telephone by Rival Schools