Moving from commercial into residential

Let's say you own a construction company.

You have a ton of experience in the commercial space — building out offices, restaurants, retail spaces, etc.

But you want to move into custom residential work.

But the problem is ... you have 20 commercial projects on your website.

The outcomes you show are the opportunities you get.

I'm curious, how would you make the shift? I'd love to know!

– Charles

Song of the day
Circling the Drain by Microwave