It's your fault

Imagine you're launching a new brand.

You're starting from scratch.

You have something special and your vision is massive.

You know how important the visual side of everything is.

So you find a designer that you like to help with the branding.

You see their past work and think to yourself "I want that!"

You reach out to them and agree on a price for the design.

They're excited to work with you.

You're excited to work with them.

A few weeks later they send you round one of concepts.

Underwhelming.

You give them some feedback and they go back to the drawing board.

Round two comes in.

A little better, but still not there.

You give them more feedback.

Round three comes in.

They made the changes you asked for, but still kinda looks the same.

Now it feels like you're micro-managing them.

You're frustrated.

They're frustrated.

... Why did this happen?

It probably wasn't your designer's fault.

This happened because you failed to clearly articulate what your vision was before engaging them.

When you can attack a project like this with clarity and know EXACTLY what you're looking for before diving in...

You cut out all of the guess work.

Your money is used more efficiently.

The project moves quicker.

The outcome is exactly what you needed to catapult your business forward.

I created The Foundation Blueprint to help you achieve this clarity.

It's a 5-week interactive workshop to help you get things moving in the right direction.

You can learn more and apply here.

– Charles

Song of the day
September Sun by Kodomo