How to pick influencers

Are you considering working with an influencer to grow your brand?

If that’s you, here are some questions that may be helpful to ask yourself:

1. Does their content align with your values?
2. Do they have a high level of interaction with their audience?
3. Do they have a genuine connection with their followers? Is there trust?
4. Does this person have enough of a following to make an impact?

The people you decide to endorse will influence the way your customers see you.

Choose wisely!

– Charles

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