Imagine you own a tire shop.

Not many people know this, but you also offer brake service.

The reason they don't know this is because the sign outside of your shop just says "TIRES".

So you rarely have people approaching you for brake service.

If you don't clearly articulate the depth of what you have to offer, you're selling yourself short.

– Charles

Song of the day
Home Alone House 2 by Petey & Owen